Yahoo! Express

The purpose of the Yahoo! Express Directory inclusion, is to provide fast paid directory entry for business sites. If you want or require your products and services to be listed quickly, the Express service may be for you. The Express submission page can be found here: https://ecom.yahoo.com/dir/express/intro/.

Express Directory inclusion is also a requirement for commercially based business sites for listing in the directory.

The benefit of Express inclusion is having your site evaluated quickly, by Yahoo! staffers, for directory suitability. Yahoo promises to check out your website within seven working days. That time frame compares favorably to their routinely two month waiting period for free listings. For a non-refundable, annually recurring fee of $299.00 US ($600.00 US for Adult sites), Yahoo! will place your site on the fast track to a directory listing.

Please note carefully, however, that the Yahoo! fee does not guarantee your website’s inclusion in the directory. It also doesn’t guarantee, that your choice of site description, will be the one used for the directory listing. The application doesn’t guarantee to place your site in your choice of category or sub-category either. The annually recurring fee only ensures your site will be examined for suitability within seven working days. Nothing more!

Yahoo! will notify you by e-mail, of the success or failure of your paid Express submission. As an added service, they will also provide any reasons for your site’s rejection. Should your site be rejected, you can make any changes suggested by Yahoo!, and then reapply. The same process applies to the next attempt, and another non-refundable fee must be included with your next site submission.

Yahoo! Directory requires your credit card information. Be advised that the directory fee is an annual fee. The fee must be paid every year to keep retain your Yahoo! Directory listing. It is not a one time only charge on your credit card. Should your site be included in the directory, your credit card will automatically be charged the $299.00 US (or $600.00 US for Adult site) fee, on the one year anniversary of acceptance. That annual fee is something to keep in mind when you apply. Make certain the annual fee is worth the potential results.